Selling Out
Promised to do a few posts on contrarian investment advice but a big deal popped yesterday in the multimedia world. Have to keep this short as I think the Wall Street Journal is going to want to do a cover on this.
I'm proud (well, maybe proud isn't the right word) to announce that a large multi-national financial institution has concluded, after lengthy negotiations, a major advertising relationship with...ME. (At this point, the crowd goes nuts with cheering and yelling.)
Here's the background--I got an e-mail, totally unsolicited, from a lady named Erica. Seems Erica works for a company that does advertising for that large, multi-national financial institution. (Note to all direct mail and telephone sales execs out there--If you are dealing with males, name all your female representatives Erica. Even if they are Lindas or Pams, have them be Ericas at work. To any male out there, Erica means Viking princess. And men love fantasies about Viking princesses.)
Anyway, Erica wanted to know if I was open to letting that large multi-national advertise on my site. Initally, I thought no but Erica and that Viking princess thing took over and I put up the good fight but after about 30 seconds, I folded. Sure, why not?
Well, one reason why not is that I don't like sites cluttered with banner advertising and pop ups and stuff. I want a dignified site filled with wisdom and class which is why I have a picture of a dog on the front. Actually I really do dislike all that advertising but, hey, this is just one and if I don't like it, I cancel. Right? Well, not really. The contract is for a year. Guess Erica assumes I will be around for a year. Hope she is right.
Ok, stuck for a year but that is ok.
As far as the fee--well, some things are confidential. Actually, confidential because I don't know what I should get and if I put it in here and everybody starts laughing, well then I know I did not get a very good deal. So there. But if anybody wants to spill the beans and let me know what they charge on their sites, I sure would like to know. But for now, I'm not saying. Looking stupid is not one of the things I enjoy in life.
So that's the mega merger for today. Don't know when I will hear from Erica next but assume soon and then the dollars start rolling in. As a friend of mine once said about a deal, "We're talking tens of dollars here."
Contrarian finance tomorrow.
Congrats! You produce a lot of quality content on a regular basis. I think that is the thing that most bloggers just don't get. I have been to many sites that are good the first time but to keep visitors coming back you have to keep posting. Anyway, you more than deserve all your tens of dollars!
Posted by: axjms | August 23, 2006 at 11:46 AM